Property Solutions is the leading provider of property management software tools for the multifamily housing industry. We pride ourselves on building advanced tools designed to maximize the experience for prospects and residents. Our apartment websites, mobile applications, online leasing, and resident services will help lower your overall cost-per-lease and increase your property's value.

Here’s a hard truth: No matter how wonderful your website design, you can completely sabotage your online visitors’ impressions with sub-par photography. It’s time to face facts: investing in high-quality property photos pays off.

How important is the property photography on your website? It’s key. Trust us: this is something that even the Wall Street Journal and the New York Times agree on. As these articles suggest, the first thing your prospective renters look at when they visit your site is the photo. That image holds their

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Consider, for a moment, the history of Business Intelligence. (And yes, we’ve heard the joke, and no, we don’t think it’s an oxymoron...usually.) What started as basic transactional reporting evolved to data warehousing and online analytics processing (OLAP) that allowed users to explore data for interesting patterns and details. Next came business performance management providing the ability to track business goals which naturally led to guided analytics and business activity monitoring, which helps identify low hanging fruit and inform strategy decisions. Next up: tools for real-time tactical decision-making.

Simple, right? Apparently not. Many companies are still stuck between steps one and two,

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Why pay rent online? Beyond the convenience factor for residents and the time savings for property managers when payments are automatically posted, there are real cost savings when more residents pay online. Properties can burn through as much as 68 lbs of wood products, 238 lbs of greenhouse gases, and 205 lbs of waste water simply processing rent payments made by check each month.

Finding ways to help properties and residents improve payment adoption is one of the things we at Property Solutions find

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Earlier this year we launched our Big Impact Sweepstakes to reward communities and residents who help protect the environment by paying rent online with ReisdentPay. Communities across the U.S. responded, and we’re thrilled to announce 50 lucky winners of the Goal ZERO Solar Panel and Rock Out Speakers System - Congrats!

Rob - 1225 Old Town

Breanna - 401 Lofts

Alexander - Abberly at West Ashley

Madison - Alberts College Apartment Homes

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“I don’t like how it’s ‘Cheesy Garlic Bread.’ Who wants a potato chip that tastes like bread?”

“The ‘Sriracha’ rocks, but ‘Chicken & Waffles’ is straight-up maple syrup.”

“What’s sriracha?”

….“If it weren’t ‘Cheesy Garlic Bread’ then it would just be cheese & garlic chips, and that’s been done.”

“I don’t like chips.”

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Beginning May 30th, Property Solutions Admin users will experience a small change to the interface that powers your portals, payments, and other Property Solutions services: We're changing the logo to "Entrata™ PaaS, by Property Solutions" as shown in the image displayed. Be assured this is simply a name change and will not affect your product functionality or integrations.

Utilizing the Entrata name reflects our commitment to providing a single interface for all our solutions and free integrations through our open API. Our Platform as a Service (PaaS)

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If your pants zipper decided to spontaneously break in the midst of a busy social event, wouldn’t you want somebody to politely take you aside and let you know? Or if there were a tennis ball hurtling at colossal speeds toward your cranium, wouldn’t you prefer for someone to give you a heads-up? The answer is yes. Yes, you would. I know that people definitely like to be aware of these things, because they’ve happened to me, and let me tell you: It’s good to know.

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Take a moment to think about your planned lease conversion process. What does it look like: a funnel or a flight map? The good old conversion funnel has been a standard marketing tool for decades. But today’s consumer behavior doesn’t follow the same old rules. Is your leasing strategy keeping up?

Here’s what’s happening: Renters today are more informed than ever. Research shows that consumers access, on average, 10.4 sources of information before making a purchase decision. That means that your renter is going to visit a number of property websites, ILS’s, social media, and more before ever considering making an appointment to view your property. They’re going to know all about pricing, amenities, and promotions for all of your competitors before they ever dial your number or drive to your office. The successful management company must have a plan to build their marketing impact over all of these impressions.

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Last month Property Solutions announced the launch of the industry's first PaaS system. Property Solutions now provides a complete single-access platform—offering multifamily's only truly seamless online experience.

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