Ever wish you could get a quick snapshot of your property’s website traffic and marketing efforts? Well, your wish has come true. Starting next month Property Solutions will implement a free reporting tool that sends weekly and/or monthly emails informing you of the traffic to your properties’ websites as well as lead sources. These reports will include the following.
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ProspectPortal Traffic: Curious how your website traffic is performing? See how many times your properties’ websites have been visited through desktop or mobile devices and keep track of page views, guest cards, applications (completed or partially completed), and leases.
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Guest Cards by Source: Want to compare ILS guest cards? Measure how many guest cards are generated from all of your apartment listings (rent.com, apartmentguide.com, etc.).
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Guest Cards by Product: Which amenities are most appealing to prospective renters? See how many guest cards are being produced by the Property Solutions products you are using such as ProspectPortal, Vacancy.com, Craigslist posting, ILS Portal, etc.
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ResidentPortal Traffic: Interested in online participation rates? At each property you can view how many of your residents are logging into ResidentPortal to pay their rent (new and recurring payments) or submitting maintenance requests.
Starting February 1, ResidentWorks users can choose to receive weekly reports, monthly reports, or both. The report will identify where marketing efforts have been most beneficial as well as how frequently products and services are being used. Talk to your account manager for more information and to learn how to adjust the settings on your email reports.


