When you’re managing a multifamily property, finding efficient ways to communicate timely information with several groups of people can be one of your most pressing challenges. Email makes it possible for property managers to save on paper or printing costs while getting information out to large numbers of people at once, but maintaining email lists and tracking the effectiveness of email campaigns can create its own burdensome workload. Enter MessageCenter. Property Solutions provides the easiest way to reach groups of people with the information they need when they need it. How does MessageCenter differ from other communications tools? We’ll tell you:

Integration: You hear about Property Solutions’ industry-leading integrations a lot, and for good reason. Using a single database for all of your tasks reduces data entry and improves efficiency. MessageCenter takes advantage of real-time integration with your property management software to keep your email list current and low-maintenance. No need to build and maintain email lists for prospects or transfer new residents from one list to another… our system works seamlessly with your resident and lead management databases to make sure your messages go to precisely the right person.

Scheduling: MessageCenter gives you the ability (and flexibility) to set up targeted, scheduled messages that are event-driven and perfectly timed. You decide what, when, and who. We schedule and send the messages automatically. Want to touch base with every new resident two-weeks after move-in? Send a birthday greeting? Follow up on incomplete applications within 48 hours? Consider it done. MessageCenter lets you set up as many emails as you like and define the parameters for each message. Then, thanks to that impressive integration we mentioned earlier, the system can easily pinpoint and automatically send the email to everyone who needs to see it at the precise moment your message is most relevant.

Reporting: So the messages are set and the emails are going out… but you’re still not sure if you’re being heard? MessageCenter’s reporting lets you monitor the effectiveness of your messages and gives you information to help drive your entire communication strategy. You can see which residents are opening your email, who is unsubscribing, and whether or not your messages are marked as spam. Tracking emails makes it easier to tailor subject lines and message content to more effectively communicate with prospects and residents.

Here’s the bottom line. MessageCenter can help improve your communication with residents and prospects while offering significant time-savings over other methods or email systems. Want to see it in action? Join our free webinar where we’ll discuss some communications best practices and show you how easy it can be to get your message out.