Social Media is powerful—that’s pretty much recognized across the board. But a massive social following doesn’t just happen overnight (unless you're like Jeremy Lin or Madonna). Which is why it can be beneficial to promote your community’s virtual presence in the real world.
Here are 21 examples of how businesses create visibility for their social media platforms through means which are offline. Some tactics could clearly translate to the multifamily biz, others would take a bit more creativity. So to get you thinking...
Dillard’s Breezeway Billboard
In a fairly basic attempt, Dillard’s invites shoppers to get updates on special offers and events through their social media platforms, by placing a sign near the store’s entrance. Easy, simple, to the point.
Family Magazine Gets Friendly
Taking it a step further, here OC Family Magazine uses signage at an event to display a plethora of social opportunities (including ‘Today’s Hashtag’).
For the remaining 18 pics, see the Facebook album (it’s a little more photo-friendly when you’ve got scads of awesome images [and who doesn’t need another reason to browse thefacebook?])